The Stocktaking exercise
what we found out
Migration, a controversial issue
What drives the creation of narratives
Polarized narratives
Pro or against? Threat or resource?
Migrants as scapegoats
One migration does not exist
How we talk about migration
Discourse and content analysis
Why is such a difficult subject
Complexity and importance of the context
Conflicting identities
The creation of segregated communities
Content rules
Narratives fuel moral decisions
The semantic confusion of an unclear message
De-humanized, indistinguishable mass vs single story
Securitisation
Understanding and evoking empathy
Depolarise the narratives
Talking about solutions, not problems
Stereotyped stories
The threat, the victim and the hero frames
Counter/alternative narratives
Why are in-favor narratives a limit
Beyond crisis
Valorisation vs normalisation
People like ‘us’
Moving away from stereotypes
Emotions drive perception
The limits of factual discussions
The potential of media peer to peer
I trust who I know, I trust who is known
The new broadcasters
Is there such a thing as a progressive influencer?
If no one sees it does not exist
Reach audiences outside the circle of followers
The importance of impact assessment
SUGGESTED CONTENT